[chef] Windows Application Resource Notifications

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I have a use case on Windows where my recipe has a template that is used by a
subsequent "execute" resource to start an application (via a custom
non-InstallShield setup.exe).  Normally, I would add a notification from the
template to the execute's :run action.  In this case, though, the application
isn't a service that I'd cycle.  In fact, I'm not entirely sure the behavior 
if
I reran the setup.exe with a different template.  The only sure way I know to
guarantee the correct behavior is to stop the application (somehow), uninstall
it, and install it again.

Is there any general best practice I should be following?  What are others
doing in these cases?  Is it just a limitation of the Windows platform and/or
my application that this won't work?